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Foresight empowers you to take action enabling you to get high-quality conversations with the people who matter, resulting in more revenue and increased productivity. We offer what we’ve deemed foresight, a proactive and real-time advantage-maker. While others offer static data and generic insights, Sales Navigator takes it a step further.

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In real-time, we know when people and role changes happen at almost every company, we’ve mapped relationships across the professional world, and we see hundreds of millions of professionals interacting on our platform. LinkedIn is distinctly different than the other sales tools on the market. In the sales intelligence category, countless companies talk about providing 'insights.' Insights into buyers, industries, and contacts have become buzzwords, bordering on cliche’. With these transformative changes in our market, our team embarked upon the challenge of communicating our brand promise and product value proposition in a way that was fresh, distinctive and relevant, in an integrated manner across owned, paid, and earned channels. We believe that the future of sales (and work) is skills-based, people-centric, and augmented (not just automated) by AI. What better time to envision the future of sales! At LinkedIn we have a point of view. In parallel, the sales landscape has totally changed, with an increasing number of sales intelligence tools, the rise of GenAI with the potential to disrupt B2B selling, increasingly complex buyer committees, a widening buyer/seller divide, and greater access to information, which has created more independent buyers that are less dependent on traditional sales processes. Sales Navigator evolved from mainly a prospecting and social selling tool to a comprehensive deep sales platform that drives revenue and organizational value for all revenue generating professionals and commercial organizations. The Evolution of Our Deep Sales Platform and Sales Navigator Brand

Our goal behind our new campaign is to change that. Yet, despite nine years of tremendous growth for Sales Navigator, the essential revenue-generating tool built specifically for sales professionals, there are still LinkedIn members who are unaware of or have not yet made the purchase of our game-changing application.

Today millions of sales professionals use it to build their personal brands, build networks, and find knowledge to power their careers. LinkedIn is well-recognized as the leading professional network with one billion members. Want to learn more about how we got here? Read on.